How do I analyze ALL my clients’ policies for an Annual Review?

You make a Summary inside the Life Insurance Values tool. First copy and paste each enforce policy (go here to see instructions: https://truthconcepts.com/513/) illustration into ONE Life Insurance Values sheet. There is room for 6 whole life and 4 term policies and if you need more, you can make a “Summary of Summaries”. You’ll want to make sure you make good “descriptions” inside the box labeled same so you know which policy is where. Then when you click the Summary button, you’ll get to choose between the 6 PLI buttons

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Is it true there is a difference in a Life Insurance company’s “in advance” or “in arrears” loan rate?

The answer is NO. The insurance companies have really confused this issue ( In Advance vs In Arrears) because they mistakenly call it a “rate” when it is not. The in Advance “rate” should be called a factor because all it is for is to multiply the loan amount by to determine the payment when made up front. Any loan balance is charged the In Arrears rate (which is an actual rate) even if the loan payment is made in advance. The reason the loan payment is less is simply

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Is Whole Life Insurance a Bad Investment? (Book Excerpt)

In December, we announced the launch of Kim’s latest book, Busting the Life Insurance Lies, co-authored with Jack Burns and James Ranson. Below are two excerpts from the book, one from Part One. First, we include the conversation that sets up the first several lies and shows how each lie is related to real-world myths and concerns as seen through the eyes of a family. Next, we jump straight to Lie #1, “Life Insurance is a Bad Investment.” This is the first of 38 lies and half-truths “busted” in the book. A Family

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The 7 Figure Success Secret of Top Producers

“Success leaves clues.” ~ Tony Robbins Question: What do — Patrick Donohoe, founder of Paradigm Life, one of the largest U.S. financial services firms that focus on whole life insurance, Michael Isom, a seven-figure wealth advisor and co-author of What Would the Rockefellers Do?  Garrett Gunderson, New York Times best-selling financial author and Wealth Factory founder, and Kim Butler, top-producing advisor, author (and Todd Langford’s wife and lovely assistant) — all have in common? Answer: Besides their success, they have each attended MANY trainings with Todd Langford, perhaps more than

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Busting the Life Insurance Lies

We’re Launching a New Book… and It’s Our Gift! My wife, Kim Butler, and our friend, Jack Burns, have joined forces to write what just may be the definitive book about whole life insurance: Busting the Life Insurance Lies: 38 Myths and Misconceptions that Sabotage Your Wealth. This book is written for every American who’s gotten conflicting advice on life insurance from their insurance advisor, financial planner, and the financial “gurus” on TV and radio: “Is life insurance a bad investment? Shouldn’t I just make a bundle and invest it

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The Value of Asking Questions

One of the things that we cover quite a bit covered quite a bit in our training is the value of asking questions. When we as advisors can ask our clients questions and get them to think about the answer, it will transform our ability to educate our clients and to motivate them to take action.

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The Four-Year Plan

The Growing Cost of College Isn’t Usually This Funny… Unfortunately, the four-year “plan” for most college students is to take out a lot of student loans and graduate without a workable strategy for getting OUT of debt (or out of the house!) This too-true video is hilarious, though it may hit a little too close to home for some… Feel free to share this page, or click through on the YouTube icon or on this link to watch it on YouTube. Click below to see the video: https://www.youtube.com/watch?v=ZIRdST_Dc0M Use the

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Direct Recognition Vs. Non-Direct Recognition

Which is better when it comes to life insurance – direct recognition or non-direct recognition? There is a debate going on in the insurance industry… and Todd Langford sheds some light on it for us! In case you’re not familiar with the debate, we’ll share this description from a previous post on the topic: There are two different methods insurance companies use to handle the loaned cash value — direct recognition and non-direct recognition. In a non-direct recognition company, the earnings rate on cash value is totally unaffected by any

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Clarifying Mortgage Interest Deductibility

On a mastermind call with Summit attendees a few months ago, Kim Butler asked Todd Langford to share about some misconceptions about mortgage interest deductibility, and the truth of the matter. We had this portion of the call transcribed and thought it might be helpful to you, too! Kim:  Todd is going to share a little bit about the deductibility of mortgage interest discussion that comes up almost every Truth Training. There’s really no way to show this in the form of a calculator but it is a very valuable

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We Caught “The Whole Truth” on VIDEO!

On February 10, 2016, we put on a special full-day event in Birmingham, AL for advisors and their guests, “The Whole Truth About Money.” Over several hours, we analyzed popular financial vehicles with Truth Concepts software to show some of the myths and misinformation which common in “typical” financial advice. These presentations were the most comprehensive “client presentations” ever given by Todd Langford, in which he used practically every single TC calculator! We covered a LOT of ground because we weren’t stopping to show and discuss how to USE the

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The Power of Liquidity: Capitalizing with Cash

(Adapted from an article originally published on Partners4Prosperity.com. Please feel free to share this page at TruthConcepts.com/power-of-liquidity with clients, or see the Content4Clients program for content marketing resources you can use for your own website.) “Success is where preparation and opportunity meet.” – Bobby Unser, Indianapolis 500 Champion Are you locking up your assets, or keeping them liquid? Do you have access to cash on demand? The answer may be influencing your prosperity more than you realize. Most investors focus on the ROI of an investment or a savings vehicle.

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More Truth Quotes!

We published some “Truth Quotes” awhile back… comments and sayings compiled from a Truth Training (mostly Todd Langford’s). At a recent training in Salt Lake City, a new list of quotes heard at a Truth Training was compiled. Unless otherwise noted, the quote came from Todd Langford (although we don’t guarantee that he was the source of every quote!) “There is usually some basis of truth in what is said about money, but the analysis of the data is skewed.” “What should the average person do? All they can.”

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The Truth About Whole Life Insurance Rates of Return

“Is Whole Life Insurance a Good Investment?” Perhaps no question has generated as much controversy on financial blogs and forums as this one. “Typical” advisors and the media-hyped financial gurus say, “Stay away from whole life insurance!” Meanwhile, many passionate agents and advisors try in vain to correct the misconceptions, sometimes stating their own misconceptions, or irritating others who believe their unbridled enthusiasm is motivated only by commissions. Indeed, The White Coat Investor website’s most popular post on whole life insurance (written by a self-appointed, unlicensed financial “expert” who is

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Truth Concepts Goes Online!

If you’ve ever wanted to use Truth Concepts when you weren’t near your office computer, you’ll love this announcement: We are now offering Truth Concepts Online as an optional addition to our full software package. It will let you use Truth Concepts on your tablet, ipad, laptop, even your smartphone. We have had many requests for an online version the last couple of years, but it was too cost-prohibitive until recently. The project represented much time and effort as well as technical hurdles to make it work for various devices

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Beyond Rates of Return

In my conversations with advisors, I get all kinds of questions relating to the potential returns of financial vehicle “A” (investment, savings vehicle, insurance policy or property) versus financial vehicle “B.” Of course, that’s what financial software DOES, yet sometimes, it seems we don’t have all of the factors – numerical and otherwise – in the equation. At times, advisors become too focused on the trees to see the forest. (This is especially important when there is a threat of a forest fire!) Truth Concepts calculators excel at helping advisors

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Truth Tip: Comparing Taxable vs. Tax-Deferred Accounts

We received this excellent question from a Truth Concepts user this week: Q. I am trying to do a comparison between using a qualified plan and a non-qualified plan.  I understand pretty well how to use the Qualified Plan calculator, however I want to show an “apples to apples comparison” assuming everything else is equal i.e. ROR, management fee, etc., but with the client paying taxes each year on their investment gains, so that at retirement the money they have to spend is tax free. A. That will be easiest

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How to Get 3 Leads a Day

Marketing and Lead Generation for Financial Advisors This week, we’re going to let Kate, our marketing gal, share what she has learned over 4 years of helping financial professionals with their marketing. Kate recently  implemented a content marketing strategy that helped my (Todd Langford’s) wife, Kim Butler, generate leads EVERY DAY in her financial advising practice… without making any phone calls, attending any networking meetings, or needing to ask for referrals (although she still does that, of course!) Kim is a top producer, and she does it working with clients

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Advisors: Is Your Website Mobile-Friendly?

(A note from Kate Phillips, our marketing coach): Over the last few months, Google has been warning webmasters and SEO (search engine optimization) marketers that websites need to be “mobile-friendly” in this smart-phone age. In a nutshell: Older website technology such as flash, too-tiny text and pages that aren’t appropriately formatted (or adjustable) for smaller devices are “out,” and websites designed to be compatible with iphones, windows phones and android smartphones are “in.” Why it matters: Beginning April 21st, mobile-friendly websites will begin receiving priority ranking on Google. What this

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The Stock Market: A Bubble About to Burst?

Is Disaster Inevitable for Stock Market Investors? I ran across an interesting article recently on Forbes.com by economic analyst Jesse Colombo with some controversial and thought-provoking research on the matter. While many people are speculating (logically) that the stock market bull run can’t last forever, according to Colombo, the problem is potentially much worse than the possibility of a minor market correction. Laying out his case (which many charts and graphs to illustrate) in “Disaster is Inevitable When the Two-Decade-Old Stock Bubble Bursts,” Colombo argues that the stock market has

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Kim Butler on Prosperity Economics and Truth Concepts

Top Producing Advisor and Todd’s Truth Training partner (and wife) Kim Butler recently sat down to discuss Prosperity Economics in this series of five short videos. Hosted by Steve Savant of Let’s Get Down to Business, they had some lively discussions! Steve calls Kim an “articulate contrarian” and “controversial author” and explores why Kim considers herself a “recovering Certified Financial Planner.” What’s wrong with “typical” financial planning? As Kim explains, the many assumptions that must be made by planners and their clients can give clients with a false peace of

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Truth Tip, Qualified Plan

To get spread sheet detail, turn on “term ins. and emp. cost” button. (This works whether or not you have term insurance or employee costs that you wish to add.) Close anytime (top left corner of spreadsheet) and to view again, click button again and then “inputs.”

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With Gratitude – Remembering Norman Baker

“Computers are smart but they have no imagination.” – Norman Baker It’s been just over 6 years since we lost Norman Baker unexpectedly at the age of 73. Norman was a truly great financial advisor, our partner in “telling the whole truth about money”, the co-founder of Truth Concepts, and our friend. This month as we focus even more so on what we are grateful for, we wanted to use our blog to put the spotlight on one of “the greats” in our industry: Norman Baker. We are truly fortunate

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Want More clients? Effective Personal Branding for Advisors

Rahna Barthelmess is an expert in branding and personal branding and today’s guest blogger. She is celebrating the launch of her new book, Your Branding Edge: How Personal Branding Can Turbocharge Your Career with a virtual blog tour, and we are happy to host her.  Personal branding can help you get more clients more quickly, as Rahna shares in this post, “Want More Clients? Effective Personal Branding for Advisors.” You’ve done all the training. You’ve got all the right credentials. You stay current in your field. You are legitimately an

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