Marketing and Lead Generation for Financial Advisors This week, we’re going to let Kate, our marketing gal, share what she has learned over 4 years of helping financial professionals with their marketing. Kate recently implemented a content marketing strategy that helped my (Todd Langford’s) wife, Kim Butler, generate leads EVERY DAY in her financial advising practice… without making any phone calls, attending any networking meetings, or needing to ask for referrals (although she still does that, of course!) Kim is a top producer, and she does it working with clients
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Advisors: Is Your Website Mobile-Friendly?
(A note from Kate Phillips, our marketing coach): Over the last few months, Google has been warning webmasters and SEO (search engine optimization) marketers that websites need to be “mobile-friendly” in this smart-phone age. In a nutshell: Older website technology such as flash, too-tiny text and pages that aren’t appropriately formatted (or adjustable) for smaller devices are “out,” and websites designed to be compatible with iphones, windows phones and android smartphones are “in.” Why it matters: Beginning April 21st, mobile-friendly websites will begin receiving priority ranking on Google. What this
Read MoreWant More clients? Effective Personal Branding for Advisors
Rahna Barthelmess is an expert in branding and personal branding and today’s guest blogger. She is celebrating the launch of her new book, Your Branding Edge: How Personal Branding Can Turbocharge Your Career with a virtual blog tour, and we are happy to host her. Personal branding can help you get more clients more quickly, as Rahna shares in this post, “Want More Clients? Effective Personal Branding for Advisors.” You’ve done all the training. You’ve got all the right credentials. You stay current in your field. You are legitimately an
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