Become Your Clients’ Most Trusted Financial Expert.

Truth Concepts™ provides you with the software, training and resources that allow you to easily walk your clients through almost any financial scenario.



The investment I made into Truth Concepts has paid one of the highest rates of return back to my business. It has absolutely exploded my business.

Kyle Fuller


Complex (and Simple) Financial Scenarios Mastered

Mainstream financial commentary is misdirecting your clients and obscuring the whole truth about money. It’s time to build your confidence in dispelling financial myths and helping your clients meet lifelong objectives.

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All-in-One Financial Toolset

  • Respond to virtually any question with a mathematical answer that’s relevant to your client’s situation
  • Compare and contrast investments with other investments — or life insurance policies with cash or bonds
  • Measure and show the importance of opportunity costs
  • Reveal how cash flows through, to, and from your client’s assets 
  • Demonstrate the impact of taxes and fees on 401(k) plans and other investments
  • Recommend the best solutions for your clients by testing them before you make them

“Truth Concepts™ has given us the tools to educate on concepts that historically we’ve done through our investment ledgers or white board. The software allows us to tell the story, share our concept, and put truth to the numbers.”

Bryan Repple

“I have become so dependent on my Truth Concepts software that I simply cannot function as a responsible advisor without access to it.”

Wayne Durksen

“I’m new in the industry so the calculators have been completely priceless to helping me verify for people what the long-term outcomes are for their financial future, depending on where they store their money.”

Marty Becker

Built by Advisors — for Advisors

Build Stronger Relationships With Clients and Other Advisors.

Access virtual training and in-person conferences such as Truth Training to pick up valuable tips and bounce questions off of other advisors.   

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Increase Sales With Mathematical Proof and Visualizations That Get Your Clients’ Attention.


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Start your free 30-day trial


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Choose the membership plan that works for you


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Watch your practice grow


  • Exclusive Truth Training Promotional Discount
  • Truth Concept Software
  • TC Academy Training
  • Live Training Sessions

$499 your first month then $149/month

+1 Truth Training

  • 1 Truth Training ticket for your first year (worth $1,997)
  • Exclusive Truth Training Discount (after your first free training)
  • Truth Concept Software
  • TC Academy Training
  • Live Training Sessions

$999 your first month then $149/month

System requirements: Truth Concepts Software REQUIRES Windows Operating System (i.e., Windows XP, Windows 7, Windows 10 or Windows 11)

Mac Users: We do not have a Mac version. However, some of our users successfully run Truth Concepts on their Macs in a Windows Virtual Machine environment (such as Parallels, VM Ware, or the free Virtual Box. To do this, you must purchase Windows to run inside any of these virtual machine programs.

Most life insurance companies only offer Windows versions of their illustration software, so this solution will allow you to run those. Another option for Mac users is Truth Concepts Online, which runs through Remote Desktop Software. Learn more about Truth Concepts Online here.