Category: Financial Concepts

The Myth of “Buy Term and Invest the Difference”

We’ve all heard the advice to buy term insurance and invest the difference (the difference of premium between term and permanent insurance). This is a classic recommendation made by typical financial planners, but is it the best method for your clients? By now, you likely know that we’re whole-life friendly, but we’ve done the work to dispel the myth ourselves. Our First Thoughts? Your clients should buy term insurance (if it’s right for them). There’s no issue with term insurance itself—it’s a way for your clients to protect their families.

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Automobile Purchases and Opportunity Cost

Have you ever tried explaining a concept like opportunity cost to a client that just doesn’t click? Chances are, the answer is yes. As financial professionals, it’s easy to fall into a routine because we understand the principles. For a client, however, this could be their FIRST introduction to a concept. So how do you demonstrate a concept in a way your client can understand? Our last post discussed opportunity costs, and why the concept is crucial to your client’s finances. The difficulty lies in the education of opportunity costs—it

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Addressing Opportunity Costs with Clients

Rarely do people enjoy thinking about opportunity costs—but factoring those costs into our daily lives is the key to making more meaningful decisions. In our personal lives, we can relate opportunity cost to the cost of doing one activity over another. Our time is valuable, so how do we make the most out of each moment? In finance, opportunity cost is measured in choosing one investment over another, or choosing a typical savings account over a whole life policy…or any number of decisions. This subject can be hard to broach with

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Prosperity Proof #5: The Truth About Qualified Plans

In this final prosperity proof, we’re going to cover one of the most misunderstood financial vehicles: qualified plans. Job seekers today are taught to look for companies that offer qualified plans with an employer match–“It’s free money!” Plenty of financial advisors advocate for qualified plans, and plenty of clients funnel as much money as they can into said plans. While qualified plans are not bad, they cannot be considered a savings vehicle, or even the most viable retirement plan, when you consider the facts. When you look at the facts,

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Prosperity Proof #3: What is Prosperity Economics?

Last week we compared home mortgages, and this week we’re going to turn to something more conceptual again. We’ve talked about the Principles for Prosperity, so how do we break down what really sets the movement apart? What is Prosperity Economics? Prosperity Economics is a paradigm shift, totally different from the mindset that typical financial planning builds from. Typical Financial Planning…meets needs and goals only. It’s based on limited ideas of “what you can afford.” It keeps you where you are. Prosperity Economics…pursues wants and dreams. It’s based on unlimited

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Prosperity Proof #1: Seven Principles for Prosperity

Join us for the first installment of a series of blog posts: Seven Proofs for Prosperity. Over the course of the series, we’re going to cover what it means to meet financial challenges with a prosperity mindset, and how that can help you and your clients. It all begins with our Seven Principles for Prosperity, from the Prosperity Economics Movement. Here at Truth Concepts, we look at the Truth in financial matters. Part of that Truth comes from applying principles that promote a prosperity mindset—flipping the script from scarcity and

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